Discover the Secret

Client: Vionic
Project: Brand campaign
Roles: Graphic Design, Web Design, Set Design

Vionic celebrates women's empowerment in fashion with the launch of 'The Secret.' This fully integrated marketing and advertising campaign supported the brand's new Spring/Summer collection. The campaign inspires women to take part in a movement, encouraging them to break free from the discomfort of painful shoes, and discover the Vionic Secret - Style. It Doesn't Have to Hurt.